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In the world of high fashion, the rules are constantly being rewritten. The days of rigid suits and formal attire are evolving, giving way to a new kind of luxury—one that is both elevated and authentic. At the forefront of this shift are streetwear designers who have redefined what it means to be a style leader. They don't just create trends; they live them.
And if you look closely at their personal style, you'll see a common thread: solid gold chains. For these visionaries, a gold chain isn’t just an accessory; it’s a non-verbal statement of confidence and legacy. It’s a piece of enduring value in a world of fast trends.
We're breaking down how four of the most influential names in streetwear are styling solid gold, proving that true luxury is always solid.
Rhuigi Villaseñor: The Master of Understated Luxury
The founder of RHUDE is a perfect example of how to make a subtle statement. Rhuigi’s style is clean, confident, and meticulously crafted—a vision that extends to his choice of jewelry. He often opts for a single, finely crafted chain or a simple, layered look that adds a touch of gold without overpowering his outfit.
His Style: A thin, solid gold chain worn close to the neck, often complemented by a subtle pendant or a classic watch. It's a look that says "I’m in control," without needing to be loud.
Get the Look with Saints Gold: For Rhuigi's signature style, we recommend a sleek 2.5mm Franco Chain (Diamond cut) as the perfect foundation. Elevate the look with a symbolic Medium 3D Diamond Angel Pendant to add a touch of personal flair.
Jerry Lorenzo: The Bold Statement
Jerry Lorenzo, the visionary behind Fear of God, has a style that blends minimalist elegance with a powerful, singular statement. In a sea of muted tones and relaxed silhouettes, he makes a bold statement with his jewelry, opting for a bold and sophisticated look with thick, unmistakable XXL gold chains.
His Style: A single, thick, solid gold rope chain that serves as the centerpiece of his entire look. It’s a statement of confidence that needs no other distractions. He also often stacks thick Rope & Powerlink chains.
Get the Look with Saints Gold: For a look that mirrors Jerry's bold aesthetic, our 10mm Rope Chain and the 5.8mm Power Link Chain.
Ronnie Fieg: The Curator of Elevated Streetwear
As the founder of KITH, Ronnie Fieg has built an empire on the art of collaboration and the curation of culture. His style is a seamless blend of sport and sophistication. When it comes to his chains, he expertly balances different weights and lengths to create a layered look that feels both effortless and intentional.
His Style: A mid-weight chain layered with a thinner one, often adorned with a personal pendant. He understands how to use solid gold as a powerful tool to complement his brand's aesthetic.
Get the Look with Saints Gold: To channel Ronnie's curated stack, start with a solid 14K 2.7mm Miami Cuban Chain as your base. Layer it with a thinner chain and add a personal touch with a Solid Gold Old English Initial Pendant to make the look your own.
Mike Amiri: The Rock 'n' Roll Edge
Mike Amiri’s personal style is a fusion of rock 'n' roll and high fashion. His jewelry style reflects this rebellious spirit, often featuring long chains in clean, cool tones. He proves that while gold has an unmistakable warmth, white gold and platinum can deliver an equally powerful, rock 'n' roll aesthetic.
His Style: Long white gold or platinum chains, worn either as a single statement piece or stacked with pendants like the White Gold Old English Initial Pendant or the Italian Horn Pendant for a look that's both sharp and personal.
Get the Look with Saints Gold: To recreate Amiri's edgy aesthetic, start with a long white gold Franco chain or or a 2mm Knife Edge Platinum Rolo Chain and add your preferred pendants.
These designers prove that solid gold is more than a flashy accessory; it’s a symbol of personal style, permanence, and authentic luxury. Build your legacy with a piece that’s made to last.
